expression direction
expression direction
Adobe Experience Makers Live 2022
Joining Experience Makers around the world attendees will build skills, learn trends, and make connection during the two day conference September 13–14, 2022. Whether you are B2B, B2C or both, you can learn how to anticipate your customers’ next move.
The brief
Well in advance of the event, I collaborated with an agency, providing a detailed brief for the development of the event's identity. The objective was to incorporate the Adobe "A mark" into the artwork, maintaining a cohesive look, feel, and tone consistent with the Adobe Summit. The final design was to be bold and confident, predominantly utilizing red and white.
